An effective ad to me is one where is catches the viewers eye. When iI am looking for a product I always look for the most in expensive brand but is still very useful. Some strategy's are using things that are most popular in this time of day, or catching the viewers eye by showing something no one has seen before. To me i am not persuaded by celebrity advertisement..... they are just like us, they do not make a product better, it is still the same chocolate bar or drink. Some jingle get stuck in my head, but most of the time when someone uses a jingle it is a corny commercial.
http://idaconcpts.com/2010/10/07/false-advertisement-of-fast-food/
Going to these restaurants I do not get what is on t.v. They show false advertising for us to come and eat their food. Making there food cheaper menas to have an affect on how they make there food. Having a dollar menu or fourth meal makes it easier for us to consume more fatty foods than we should. Fast food restaurants use false advertising to draw us to there place.
